Audience, Purpose, Outcomes — a strategy primer workshop. This program introduces three fundamental elements to strategic communications planning. It’s a great way to begin a meaningful analysis of your communications and to chart a way forward. While the online version delivers valuable insights, the in-person version has the added advantage of direct conversion. See the attached outline for more details.

Strategy Retreat: This is a three-day course about Communications theory and practice, which can be delivered in-person or online. The retreat program introduces the concepts of strategic communications planning. Gain the knowledge about the basic elements and insights needed to begin your plan.

Tactical Workshops: These are 1-hour topical or skill-based sessions designed to spur ideas and action. These can be new or previous topics. Work with me to design a bespoke workshop that addresses your critical needs. Past topics included:

NEW! The AI Search Revolution Best Practices for PR Consulting Best Practices for Starting a Podcast Creative Resources Overview Great Content vs. Good Content Managing Media Media Relations IS Public Relations Media Training 101

Persuasive Storytelling Pitching Clinic Responsible AI: Best Practices 2025 Social Media Overview Stories that Stick Taking Social Media to the Next Level To Tweet or Not to Tweet Writing a Feature Article